Zoho Marketing Automation Webinar – Web Assistants (1:47:33 mins)
On July 12, 2017, Zoho hosted a webinar about their new marketing automation tool, Web Assistants. The webinar was hosted by Rajesh Kalidindi, Director of Product Management at Zoho, and lasted for 1 hour and 47 minutes.
The webinar began with a brief introduction to marketing automation, and then moved on to a more in-depth explanation of Zoho’s new Web Assistants tool. Rajesh explained that Web Assistants is a tool that allows businesses to automate their marketing tasks using chatbots. He then went on to demonstrate how the tool works by creating a chatbot for a fictitious business.
Rajesh explained that there are three main ways that businesses can use Web Assistants:
1. To create chatbots that can be used to communicate with customers.
2. To automate marketing tasks, such as sending out email campaigns, creating customer profiles, and responding to customer queries.
3. To create custom workflows that can be used to automate business processes.
Rajesh then demonstrated how businesses can use Web Assistants to create chatbots that can be used to communicate with customers. He showed how businesses can use the tool to create chatbots that can be used to answer customer queries, send out email campaigns, and create customer profiles.
The webinar then moved on to a demonstration of how businesses can use Web Assistants to automate marketing tasks. Rajesh showed how businesses can use the tool to create email campaigns, respond to customer queries, and create customer profiles. He also explained how businesses can use the tool to create custom workflows that can be used to automate business processes.
The webinar ended with a question and answer session. Rajesh answered questions about how businesses can use Web Assistants to improve their marketing efforts. He also explained how businesses can use the tool to create chatbots that can be used to communicate with customers.
