It’s preying on many web designers’ minds: where will web design go in 2011? What with the expansion of android phones, apps becoming more popular and website tools becoming stronger, it seems that 2011 is a year for drastic change for web designers everywhere. So what could these changes to our futures be?
Designs To Change
Already you may have noticed that websites are getting more minimalist and simple. This is becoming the trend for a number of reasons:
(1)It’s more cost effective as budgets are cut o go for a clean and simple website,
(2)It appeals to a wide range of people;
(3) Faster loading times due to simplicity can increase rating by Google,
(4) And the simple it is the better it is for loading onto mobile devices.
So this sweeping trend has meant many web designers have learnt to play with fonts, making typography that is captivating and enticing. It’s given websites a new richness that speaks of grace and simplicity and has for many improved user experiences as well.
Internet Marketing To Improve
Businesses are to turn further away from paper marketing material to focus on creating a better online presence. The general consensus is that with a decrease in profits, but an increase on web usage, businesses need to focus more on expanding their web presence in order to entice new custom. We are to see then in the next year, businesses to spend more on internet marketing processes, including social networking and HTML based newsletters, instead of traditional marketing methods.
Mobile Web Usage To Expand Further
Already it has been in the news that Africa’s internet usage is rapidly expanding, significantly contributing to the 7 million users who joined Facebook in the last year. Most of these users are on their android based phones, as android technology comes readily available for everyone. In the last year alone, sales of android based phones have increased by 300%, making it one of the fastest expanding ways you can connect to the web. With this in mind, it’s important that you as a website designer take this into account and begin to consider how you can make your web pages mobile friendly and create a mobile web presence.