What is SEO or Search Engine Optimization in Marketing?

SEO stands for Search Engine Optimization. Put simply, it’s the process of getting more visitors to a website from search engines.

If you are thinking about investing in SEO, start with keyword research. Determine what your audience is searching for and create content to aid them in that search. Start by creating SEO friendly content, and go from there.

Check out this post for more on the basics of SEO: