What is Direct Selling?
Direct selling is a sales approach in which products are sold person-to-person, usually through parties hosted by independent salespeople. Direct selling includes both single-level marketing and multi-level marketing. It is also sometimes referred to as “network marketing,” “independent marketing,” “party plan,” “home-based business,” and “pyramid selling.”
What is Network Marketing?
Network marketing, also known as multi-level marketing (MLM), is a business model in which a company recruits distributors who are then paid a commission for every product sold through their network. The company is able to reach a wider audience than it would through its own sales force, as distributors are able to recruit their own networks of salespeople.
Benefits of Direct Selling
There are many benefits to direct selling, including:
1. Increased income potential. Direct selling allows people to earn a commission on the products they sell, which can be a very lucrative income stream.
2. Flexible work hours. Direct sellers can work as much or as little as they want, depending on their personal circumstances.
3. Increased product exposure. Direct selling allows people to sell products to a wider audience than they would be able to reach through their own personal networks.
4. Opportunity for personal growth. Direct selling provides opportunities for personal growth and development, as well as the opportunity to build a successful business.
5. Support and training. Direct selling companies often provide support and training to their distributors, which can help them to be successful in their businesses.
