What Is Content Marketing?
Content marketing; is a new generation digital communication and marketing process. The new media ecosystem is prepared by sensible positioning studies in the mind of a new or current customer group. By preparing the content that will attract the attention of the target audiences of the brands.
What is in a content strategy?
The focus of a content strategy is the creation, planning, delivery, and governance of content. Content not only include the words on the page also the images and multimedia that are used.
What are the types of digital content available?
Examples include:
Video: Types of video graphics content including home videos, music videos, TV shows, and movies.
Audio: The most common form of audio is music.
Images: Photo and image sharing is another example of digital content.
Visual Stories – Stories are a new type of digital content that got introduced by Snapchat.
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Also, you should check this blog too;
00:00 A Quick intro to Content Marketing
00:50 What is Content Marketing?
01:40 How We Can Do Content Marketing? (6 tips)
01:47 Set your marketing goals
02:15 Build your strategy
02:56 İdentify your content
03:27 Take Regular Measurements
04:00 Benefit from the power of social media
04:21 The Most Effective Strategy: Influencer marketing
05:20 Re-cap for Strategy
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