If you’re anything like me, you love learning new marketing tips and tricks that can help your business grow. So, when I saw that someone had created a video showing how they built a marketing strategy in just 20 minutes for a completely random business, I knew I had to check it out.
And what I found was super interesting.
In the video, content marketer Mike Lieberman walks us through his process for quickly creating a marketing strategy for any business. He does this by first identifying the business’s target market, then creating three core marketing messages that will resonate with that market.
Once he has those messages, he creates a simple one-page plan that outlines how he would go about executing the marketing strategy. The whole process takes him just 20 minutes, and it’s super impressive to watch.
I’ve included the video below so you can check it out for yourself. But if you don’t have time to watch it now, here’s a quick recap of what Mike does:
1. He identifies the target market for the business.
2. He creates three core marketing messages that will resonate with that market.
3. He creates a simple one-page plan outlining how he would execute the marketing strategy.
The whole process takes Mike just 20 minutes, and it’s super impressive to watch. If you’re looking for a quick way to create a marketing strategy for your own business, this is definitely worth checking out!
