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Video Marketing is the process of using videos to promote or market your brand, product or service.
Types of Video Ads
· Pre-roll
Video ad i.e., displayed prior to the start of the video you want to watch. It can be skippable (After 5 seconds if its duration is greater than 6 seconds) or unskippable (bumper ads)
· Mid-roll
They are usually banner ads that appear in between the video being watched
· Post-roll
These are video ads that appear after the video being watched is finished.
· Companion Banner
These are video/banner ads that appear alongside (not inside) a video being watched.
· YouTube mast-head
It is a large banner video ad displayed on the homepage of you tube.
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