Travel Industry today expect mobile-oriented services for everything that they are searching for and wherever they are. People nowadays except hotels to offer mobiles services. Number of hotels are optimized for their business website for mobile devices and enabled Facebook and mobile booking capabilities. Around 75% gained the knowledge of having a mobile app for their business and only a few implemented it. In a business where a service rules, their mobile apps will match them perfectly.
Below are the reasons to get success in your hotel business by using Mobile app
1. The future is in the hands of Mobile devices
The future is in the hands of Mobile devices: The best proof is the growing rates of tablets and smartphones. Applications have become more popular because they serve in the hands of everyone. It makes hotels to simplify the entire process of starting from booking to all other hotel services, making it more faster and easier.
2.Very Good Optimized Booking experience
Once the traveler downloaded your app they will have quick and instant access regarding your hotel information and can be able to book within touches. This gives the user a positive experience and saves more time.
3. Helps in tracking more Guest data
During the customer’s booking journey and their stay, your app will give more concentrated access to your customer information. Since these data plays a vital role in marketing strategies or in developing pricing it allows to make good decisions.
4. Able to maintain your hotel brand awareness
Apps occupy a greater place in everyone’s smartphone. Once your app is downloaded user will have a look at your app regularly and this helps in improving your brand awareness.
5. Improving customer service
Not only it serves a customer during travel time but also they can use the app to make a purchase, order services, book appointments, choose upgrades and many more.
6. Your mobile application as a tour guide
Same as such of Google trips, you can also make your application to give your customers a good guidance about where to visit, where to eat and other needed things. You can also combine these things with a more attractive map.
7. Language adaption
Travelers can set the app language to their comfortable one and the communication between the hotel and the guest will be automatically translated back so that there won’t be any misunderstanding among them.
8. Competitive advantage
Hotels with apps are still rare. Only ¼ of the properties have as per a study. Therefore, by having a mobile app every hotel owner can make a competitive advantage over the other properties those who not yet launched theirs. The demands on the customer sides are higher, but still low on the hotel side.
