If you’re serious about upping your copywriting game, there are some excellent courses available – both free and paid – that can teach you the ropes. Here, we’ve rounded up 10 of the best copywriting courses for 2021 (including a few choice freebies), so you can start honing your skills and boosting your earnings today.
1. The Copywriter’s Catalogue: A Comprehensive Guide to Creating Powerful Advertising and Marketing Copy from A-Z by Clayton Makepeace
This course promises to be a comprehensive guide to creating powerful advertising and marketing copy, from the basics of writing headlines and crafting calls to action, to more advanced concepts like using emotional triggers and storytelling. With over 24 hours of audio training and accompanying PDF workbooks, it’s one of the most in-depth courses on this list.
2. AWAI’s Accelerated Program for Six-Figure Copywriting
This course from the American Writers & Artists Inc. (AWAI) is designed to give you the skills and knowledge you need to start earning a six-figure income as a freelance copywriter. Taught by some of the biggest names in the business, including Clayton Makepeace (see above), it covers everything from mastering direct response fundamentals to building a successful freelance business.
3. The Ultimate Guide to No-risk Copywriting by Rosalind Gardner
This course claims to be the ultimate guide to copywriting, with an emphasis on how to land high-paying clients and command top dollar for your work. Taught by successful super affiliate Rosalind Gardner, it comes with over seven hours of video training, exercise files, templates, and resources – everything you need to get started as a well-paid freelance copywriter.
4. Crash Course inCopywritingby Jennifer McCoy
This course is aimed at anyone who wants to learn how to write effective copy but doesn’t have a lot of time (or money) to invest in doing so. Taught by experienced direct response copywriter Jennifer McCoy, it’s just under two hours long but covers all the key concepts you need to know, including how to write headlines that sell, craft persuasive calls to action, and more.
5. How To Write Better Sales Copy by Bryan Eisenberg
This course is all about helping you write better sales copy – something that can be applied whether you’re selling products online or offline. Taught by best-selling author and recognized authority on online marketing Bryan Eisenberg, it’s just under three hours long but crammed with practical tips and advice that will help you improve your salescopywriting skills immediately.
6. B2B Master Class: How To Write Killer B2B Sales Copy by Chris Orzechowski
Are you targeting businesses rather than consumers with your copywriting? Then this B2B Master Class from Chris Orzechowski is for you. It’s packed with practical tips and examples specifically for those writing B2B sales copy, covering everything from creating attention-grabbing headlines to writing persuasive calls to action.
7. Conversion Copywriting Certification Course
This course is all about helping you write copy that converts – whether you’re selling products or services online or offline. Taught by experienced conversion optimization expert Tim Paige, it comes with over six hours of video training broken down into bite-sized modules, so you can easily digest the information and put it into practice right away.
