Tag: persona

How To Develop A Content Strategy | Tips By UpGrad | UpGrad CoursesHow To Develop A Content Strategy | Tips By UpGrad | UpGrad Courses

Think like a Designer to nail your Content Marketing. Most people use extremely technical terms to describe this newest kid on the Marketing block. However, at UpGrad, we are focused

Creating Customer PersonasCreating Customer Personas

Nowadays, personalisation and customisation are becoming increasingly powerful components of business success online. In order to do these effectively, you need to build an in-depth understanding of your customers and