Tag: media selection

1 Advertising Basics : Media Selection, Target Audience, IMC, Frequency, Media Kit, CPM – part 1

1 Advertising Basics : Media Selection, Target Audience, IMC, Frequency, Media Kit, CPM – part 11 Advertising Basics : Media Selection, Target Audience, IMC, Frequency, Media Kit, CPM – part 1

An in-depth discussion of advertising basics by Professor Myles Bassell.

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3 Branding Basics : Advertising Basics, Target Audience, Reach, Media Selection Part 3

3 Branding Basics : Advertising Basics, Target Audience, Reach, Media Selection Part 33 Branding Basics : Advertising Basics, Target Audience, Reach, Media Selection Part 3

An in-depth discussion of branding elements by Professor Myles Bassell.

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Advertising Basics – Professor Myles BassellAdvertising Basics – Professor Myles Bassell

A discussion of advertising and marketing concepts by Professor Myles Bassell.

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