Why can’t I ever pick and STICK with a niche? Why do I always jump from one thing to the next… and can’t seem to settle on ONE simple success strategy? If I keep trying new marketing methods will I eventually stumble on one that really works? In this article we are going to take a quick and HONEST look at one of the most common problems that faces ALL online marketers at one time or another, and the simple truism that keeps 99% of would be success stories STUCK in the mud… FOREVER. (unfortunately)
The BIGGEST obstacle to achieving success online?
It isn’t not knowing enough… it’s actually, I dare say, the pursuit of knowing it ALL… 😉
No one knows every technique, every trick, and every strategy to make money online. As a matter of fact, the very BEST marketers are those that pick one thing, and know THAT one thing, better than anyone else.
For example… I recently worked on a project with a well known PPC “guru” who literally had NO idea about any of the tricks and techniques I use in my own business for content creation. Didn’t really know what article marketing was. Didn’t really understand the concept of content syndication. And yet… in his own business, is SO adept at getting an avalanche of eyeballs to his sites, services and offers through PAID traffic, that he didn’t even CARE to know.
And that’s the secret. You’ve got to pick one thing, and master it. Much like the old adage about the Zen warrior who said he’d MUCH rather fight the samurai who knew 1000 kicks, but practiced EACH of them once, rather than the samurai who knew ONE kick, but practiced it one thousand times… 🙂
Be THAT guy… and you’ll experience more success in the next 12 months than you can possibly imagine. Go where your gifts are, what you love to do, and where you feel and find the MOST purpose. Finding a way to PARLAY that passion into perpetual piles of profit is easy… and a whole lot of fun to boot!
