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Are you looking for a comprehensive SEO tutorial for beginners? If so, you’ve come to the right place.
SEO is short for “search engine optimization.” It’s a long-term marketing strategy employed in order to improve a websites visibility and organic search results in google and other global search engines.
In other words, SEO is the process of making your website more visible in google search results when someone uses keywords or phrases that relate to your business or website.
The better your SEO, the higher your website will rank in google search results, and the more traffic you will generate to your website. And as we all know, traffic = money.
There are two types of SEO: on-page SEO and off-page SEO. On-page SEO refers to all the measures you can take on your own website in order to improve your SEO. Off-page SEO refers to all the measures you can take outside of your own website to improve your SEO.
Off-page SEO is just as important as on-page SEO, if not more so. In this article, we will primarily be focusing on on-page SEO, as it is the easier of the two to control and has a more immediate impact on your website’s visibility in google search results.
Here is a quick overview of some of the most important on-page SEO factors:
1) Title tags: The title tag is one of the most important on-page seo factors. The title tag is what appears in the blue bar at the top of your web browser when you visit a website. It is also what appears in google search results when someone searches for keywords or phrases that relate to your website’s content.
Make sure that your title tags are unique, relevant, and descriptive. Including keywords or phrases that people are likely to use when searching for information related to your business or website will help improve your click-through rate (CTR) from google search results. Your CTR is one of the most important ranking factors for google, so it’s important to get it right! Here’s an example of a good title tag:
