Selecting The Right Content Format [Lesson 3 of Content Marketing Course]

Welcome to the third lesson of content marketing tutorial where I have discussed why it is important to select one or maximum two content format for your content marketing program.
This will help you to create more quality content to attract, engage, and retain your customers.
Selecting the right content format depends on multiple things but some of them are:
Having the right expertise or skillset in the field
Enough resources or budget
Customer study
Competitor analysis

In this video, you’ll get a clear idea about why starting with one or two content format is necessary.

Important resources:

Content marketing playlist:

Learn more about the content format:

Download a content marketing ebook for service-based business:

If you need any help in content marketing then contact at hello@iamrafiqul.com
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