Responsive Ads Content Marketing Lightbox with Video
Transamerica is a company that provides life insurance, retirement planning, and investment products and services to individuals, families, and businesses in the United States.
A few years ago, Transamerica realized that it needed to update its marketing strategy to keep up with the times. So it turned to responsive ads content marketing.
Responsive ads are those that automatically resize to fit the device on which they’re being viewed. This makes them perfect for content marketing, because you can create a single piece of content that will look great on any device.
Transamerica has found great success with responsive ads content marketing. For example, its lightbox with video has been a big hit.
The lightbox is a pop-up window that appears when a visitor clicks on a Transamerica ad. It contains a video about the company’s products and services.
The lightbox has been so successful that Transamerica is now using it on its website. And it’s even been adapted for use in other countries, such as the United Kingdom and Canada.
If you’re looking for a way to update your marketing strategy, responsive ads content marketing is a great option. And Transamerica is a great example of how it can be done successfully.
