In the marketing world, there are few sure things. But if there’s one thing that’s certain, it’s that paper boats can be an extremely effective marketing strategy.
Why?
Because paper boats are a tactile and engaging way to reach your target audience. They’re also a very inexpensive way to market your business or product.
What’s more, paper boats can be customized to fit any brand or message. You can use them to promote a sale, announce a new product, or simply thank your customers for their loyalty.
Here are just a few of the many ways you can use paper boats to boost your marketing efforts:
1. Include them in direct mail campaigns.
Paper boats are the perfect way to add a personal touch to your next direct mail campaign. They’re small enough to fit inside a standard envelope, but large enough to make an impact when your customers open them up.
Plus, you can use paper boats to add value to your direct mail campaign by including coupons, discounts, or other offers inside of them. This will give your customers an incentive to act on your offer right away.
2. Use them as part of a trade show display.
If you have a booth at a trade show or other event, paper boats can help you attract attention and foot traffic. You can use them as part of your display by hanging them from the ceiling or setting them up on tables and counters.
3. Include them in packaging for online orders.
If you sell products online, consider using paper boats as part of your packaging design. They’re a great way to add a personal touch that will make your customers feel appreciated. Plus, they’re an easy and inexpensive way to brand your packaging without breaking the bank.
