Are you ready to take your paid traffic strategy to the next level?
If you’re like most people, you’re probably using one or two main traffic sources to bring people to your website or blog. But what if there was a way to drastically increase your traffic – and your conversion rates – by using a paid traffic strategy that included a funnel traffic map?
What is a funnel traffic map?
A funnel traffic map is a tool that allows you to see the path that your visitors take as they move through your website or blog. By understanding this path, you can make changes that will encourage more people to take the actions that you want them to take.
For example, let’s say that you have a blog about dogs. You may be using Google AdWords to drive traffic to your blog posts. But what if only 10% of the people who click on your ad actually read your blog post? And of those 10%, only 1% leave a comment or take some other action that you’ve defined as valuable.
By looking at your funnel traffic map, you can see that there’s a big drop-off between the number of people who click on your ad and the number of people who actually read your blog post. This gives you some valuable information that you can use to improve your paid traffic strategy.
For example, you may want to consider changing the headline of your blog post to something more attention-grabbing. Or, you may want to add a call-to-action at the end of your post, urging readers to leave a comment or sign up for your email list.
The bottom line is that by understanding the path that your visitors take as they move through your website or blog, you can make changes that will encourage more of them to take the actions that you want them to take. And that’s what a funnel traffic map can help you do.