What are organic leads?
Organic leads are prospects who find your company by searching for a product, service or question in a search engine, rather than directly visiting your URL or clicking on PPC ad. These leads and prospects often don’t know about your product or service before they do an online search.
Lead generation falls into two main categories: outbound lead generation (cold calls, direct mail, advertising and e-mail marketing) and inbound lead generation (SEO, social media, PPC).
𝗛𝗼𝘄 𝘁𝗼 𝗴𝗲𝗻𝗲𝗿𝗮𝘁𝗲 𝗹𝗲𝗮𝗱𝘀 𝗼𝗻 𝗜𝗻𝘀𝘁𝗮𝗴𝗿𝗮𝗺
Optimize your Instagram profile.
Share valuable content consistently.
Engage with your audience.
Include a call-to-action in your posts.
Use Instagram stories and live videos.
Collaborate with influencers.
Leverage Instagram lead generation ads.