Brainstorming
New ideas and opportunity boosts your confidence for making wise choices.
Brainstorming can determine what you already know about a subject.
You can think more freely to generate innovative ideas and.identify profitable topics.
Write down what you like and what you’re good at.
More ideas the better the choices.
Ideas should be noted down and evaluated.
Pick a Topic
Your interests and sharing what you know can lead to online income.
The value is in what you write that benefits the reader.
Ensure that you pick a niche that appeals to you and has a targeted audience.
You might be fascinated about travel, gardening, cooking, photography, knitting or health and well-being.
People interested about a particular topic generally become repeat customers through other related information products.
Keep content relevant to your target audience needs by identifying the benefits about a subject you enjoy writing about and they are interested in reading.
Three things to consider when choosing a topic:
1. Your interest in a particular topic
2. Popularity and competition
3. Ability to make money
Give visitors what they want.
Write to:
*inspire, educate, entertain
*achieve your goals
*tell your story
*make money
Online Business
A Website Works all Year Round, 24 Hours a Day, 7 Days a Week!
Build a business to earn the kind of money you want and give you the flexibility to work the hours that suit you.
An online business gives you the opportunity to pursue a variety of global, online income avenues because it is not restrained by geographical demographics.
Treat your website as a business and it will generate long-term income around the clock.
“Speak” to your niche customers and prospects in a very personalized way via email marketing.
It is a cost-effective way to promote your business quickly to your niche.
Good content and design attracts free traffic through the search engines.
Good content and design of a website converts prospects into paying customers.
When you are just starting out, concentrate on building free, targeted traffic.
An online business needs:
*a website
*domain name
*web hosting
You want your website to:
1. rank well on the search engines
2. attract as many interested people to your website
A good website:
*close sales
*generates leads
*gets clicks on advertisements
Keywords
People search for information online using keywords and phrases.
They are the basis of all search engine rankings.
Choosing profitable keywords related to your niche gives you maximum benefit for converting the right visitors into paying customers.
It’s important to generate traffic from a variety of sources.
A vibrant social media presence and other marketing methods, boosts traffic and provides a wonderful opportunity to gain recognition.
Once your online business is established, you can supplement free traffic with paid traffic.
Use your main keyword in the first couple of sentences of your content, or at least within the first paragraph.
Use that keyword and variations of it, throughout the content.
Insert keywords in:
*title tags (the headline on the search engine results page)
They are the first places that the search engines will scan
*header (strategic headline at the top of a page)
*content (written for your target audience with relevant information)
*sub-headers (title of a subdivision written on a content page)
*breadcrumbs (secondary navigation aid)
Build Your Brand
Don’t try to be or do all things to all people.
An authority website is viewed with credibility.
The right niche is all about building your brand to a targeted market that reflects your area of specialization.
Branding:
*describes you and your business
*builds your reputation
*builds trust amongst people
*it becomes your trademark making you unique
Monetization Through Affiliate Programs
New income streams rid you and your family of reliance on only one source of income and having to worry about how to make ends meet.
Website monetization is the process of converting traffic to your website into revenue.
Turn your ideas, knowledge, passion and skills to diversify and to operate within several niche markets to create multiple streams of income.
An information website can be profitable as long as there is a large readership for your topic.
To make money from an information website, you can join affiliate programs that relate to your site’s content.
Joining affiliate programs is fast, cost-free, and, risk-free.
As an affiliate of various companies, they will pay you a certain percentage for every sale from your website’s referral.
Place their ads and affiliate links to your website.
You focus on advertising, promoting and driving traffic instead of processing orders and dealing with customers or suppliers.
You are merely referring interested visitors to your partner sites through the links on your website.
More content means more traffic, more ads, more affiliate links and more visitors you will get.
Every page can make money from more than one source.
“Opportunities don’t happen. You create them.”
-Chris Grosser
