SEO is the process of optimizing a website for Google search with the goal of earning higher web traffic levels and improving the visibility of the site. There are two types of SEO techniques: on-page SEO and off-page SEO.
On-page SEO techniques are the methods that are used on the website itself to improve its ranking in Google search. This includes optimizing the website content, titles, metatags, and other elements that influence how Google ranks a website.
Off-page SEO techniques are the methods used to improve the ranking of a website outside of its own pages. This includes link building, social media marketing, and other activities that improve the visibility of a website.
Off-page SEO is generally considered to be more important than on-page SEO, because it is more difficult to control. However, on-page SEO is still important, because it can help to improve the quality of the website content and make it more visible to Google.
Digital marketing courses are the best way to learn about SEO. Edureka’s Digital Marketing Course is a comprehensive training that covers all aspects of digital marketing, including SEO. The course is designed for beginners, and includes modules on SEO, social media marketing, and other digital marketing techniques.
