Mobile marketing is one of the most popular forms of marketing today. Here are some Google mobile marketing stats that show just how important mobile marketing really is.
1. Mobile commerce is expected to grow to $252 billion by the year 2020. (Source: Kleiner Perkins Caufield Byers)
2. In 2015, over 60% of digital time was spent on mobile devices. (Source: comScore)
3. There are now more than 1.9 billion active Android devices. (Source: Google)
4. The average person checks their phone 150 times per day. (Source: Dscout)
5. 67% of mobile users say they are more likely to buy from a mobile-friendly site. (Source: Google)
6. 61% of people have a better opinion of brands when they offer a good mobile experience. (Source: Google)
7. 48% of consumers start their purchase journey on a search engine like Google. (Source: Think With Google)
