Marketing automation software can be a great investment for your business. It can help you save time and money while improving your marketing results. But which software is right for you?
HubSpot and Marketo are two of the most popular marketing automation software options. They both have their pros and cons, so it can be tough to decide which one is right for you.
Here’s a look at some of the key differences between HubSpot and Marketo:
Pricing
HubSpot is a more affordable option, starting at $200/month. Marketo starts at $800/month.
Features
HubSpot has more features than Marketo, including social media monitoring, blogging, and lead capture forms. Marketo does have some features that HubSpot doesn’t have, such as lead scoring and dynamic content.
Ease of Use
HubSpot is more user-friendly than Marketo. It’s easy to create landing pages, email campaigns, and reports. Marketo can be a bit more complex to use.
Customer Support
HubSpot offers better customer support than Marketo. HubSpot’s customer support team is available 24/7, while Marketo’s team is available only during business hours.
Overall, HubSpot is a more affordable, user-friendly, and reliable option than Marketo. If you’re looking for a marketing automation software that will help you improve your marketing results, HubSpot is the best choice.
