In order to get your new websites ranked in search engines and viewable by the masses these days takes considerably more effort then those days of long ago. But the truth is, that the effort is not really all that much more, just different. Different can be good. Welcome to the world of social networking.
For a new website to have a chance of surviving in the modern internet, you must find effective methods of drawing attention to it. Drawing attention to your new website can be pretty easily accomplished with the use of social networking sites. These sites are all about providing other people with useful information that they can then choose to take a look at.
In other words, you are there to socialize. Cool huh. When you post stuff to social networking sites you are providing content to tons of people who might not have otherwise seen the information you provided. You might be telling a story, giving your opinion or just talking about a product, but the point is that you are socializing as a member of that community. People like to belong to groups, and what better way to belong to a community of millions of people then to become a social network marketer.
Now, it is not a good idea to spam the social sites, but instead provide quality content and feedback for other people. Imagine a conversation around the water cooler at work. No one is going to stick around for long if your constantly just shouting. If you are maintaining high-quality topics of conversation then people will listen and will even jump right in with their own comments.
Once you begin to be social on the networks, more and more people will be exposed to your content. The more people who read it, the more people who will also visit your other content, including websites that you have. Social networks allow people to get to know you on a level that they simply cannot learn about you from a sales page. Make sure to place valuable content on social networking sites and you to can watch the traffic to your sites increase.