When it comes to Amazon SEO, many sellers focus on optimizing their product listings with the correct keywords. However, there is more to Amazon SEO than just using the right keywords. In this article, we will discuss how to do live Amazon keyword research and how to use that information to optimize your listings for better rankings.
The first step in doing live Amazon keyword research is to find keywords that are relevant to your product. You can do this by using a tool such as MerchantWords or Keyword Inspector. These tools allow you to see how many people are searching for a particular keyword each month. You can also see how competitive the keyword is and what the average CPC is.
Once you have found a few keywords that are relevant to your product, you will want to add them to your product listing. You can do this by using the keyword field in Amazon’s listing builder. You will also want to use the keyword in the title of your listing, in the product description, and in the bullet points.
You can also use the keywords in your Amazon advertising campaigns. When creating your ad, you will want to use the keyword in the headline, in the ad copy, and in the display URL.
The final step in optimizing your listings for better rankings is to track your results. You can do this by using a tool such as Seller Central Analytics or Google Analytics. This will allow you to see how your listings are performing and which keywords are driving the most traffic to your product.
By following these steps, you can optimize your listings for better rankings on Amazon.
