Sending text messages can be a highly successful form of marketing. Kyle discusses the basics of SMS marketing and how you can get the most out of it.
VoiceSage, a customer engagement service provider, provided a number of compelling stats on text message marketing ▸
– 64% of consumers think businesses should contact them via SMS more often.
– 75% of consumers want to receive texts with special offers.
– About 61% of marketers still don’t use SMS. If you start now, you’ll be on the cutting edge.
Can you tap into this channel to reach your customers? Absolutely, but be sure to follow compliance. Otherwise, you’ll be in some hot water.
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Chapters
0:00 Intro
0:20 What is SMS marketing?
1:28 SMS marketing limitations and restrictions
2:42 SMS marketing best practices
5:32 Compliance is incredibly important
9:24 Recap
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See what Kyle has to say about email marketing ▸
#smsmarketing #textmessagemarketing
