The eCommerce landscape is constantly evolving, so it’s important to stay up-to-date on the latest trends and best practices if you want to be successful in making money with eCommerce in 2022. Here are a few tips to get you started:
1. Start by niche down
When it comes to eCommerce, it’s important to niche down and focus on a specific target market. By doing this, you’ll be able to better serve your target market and stand out from the competition. Not sure where to start? Try using Google Trends to see what products or services are trending upwards in your industry.
2. Use high-quality product images
Product images are crucial for converting visitors into customers. Be sure to use high-quality images that accurately represent your products or services. You might also want to consider using videos or 360-degree photos to give potential customers a better idea of what they’re buying.
3. Offer free shipping
One of the best ways to increase conversions is by offering free shipping. Customers love free shipping, so be sure to offer it on all orders, or at least orders over a certain amount. You can either absorb the cost of shipping yourself or pass it on to the customer in the form of a shipping surcharge.
4. Implement an abandoned cart recovery strategy
An abandoned cart is when a customer starts the checkout process but doesn’t complete their purchase. There are a number of reasons why someone might abandon their cart, such as high shipping costs, complicated checkout process, or they simply changed their mind about the purchase. Whatever the reason, it’s important to have a strategy in place to recover as many abandoned carts as possible. A few ways to do this include sending abandoned cart emails, displaying relevant offers on your website, and offering customer support via live chat or phone call.
5 Make sure your website is mobile-friendly
In today’s digital age, it’s more important than ever before to have a mobile-friendly website since so many people use their smartphones and tablets to browse the internet. If your website isn’t optimized for mobile devices, you risk losing potential customers who will simply move on to your competition who does have a mobile-friendly site. Fortunately, there are plenty of resources available that can help you make sure your site is properly optimized for all devices.
