The problem with banner advertising is that you can lose a lot of money if you are not careful. In fact, buying to many of the wrong ads could suck up all your money in no time flat. But if you do it the right way, you can build a very successful business that will run without you for years.
Secret #1:
If you want to make a lot of money from this amazing source of traffic you have to make sure you have a very profitable sales system in place. You can’t just focus on selling cheap stuff for $50 anymore.
The reason is that you have people in your market who are coming to your site and will only buy expensive stuff. In fact you probably have the same amount of visitors who will buy a $200 product as will buy a $20 product.
So make sure your sales system is working to sell high priced product so you can maximize your banner ad profits.
Secret #2:
You have to make sure your getting visitors from high quality sites in your market. The worst thing you can do is buy a banner ad because it is cheap. If it is cheap and the site has a lot of visitors, you might want to take a second look at doing that.
You want reasonably priced ads & great traffic quality. Because the better quality the traffic is, the more people will spend with you. So spend a bit more to get great traffic and they should spend way more with you.
