In this video, I’m going to walk you through the critical first step to succeeding with SEO – keyword research.
But before we get into that, let’s back up a step.
What is keyword research? It’s the process of finding keywords that customers search for and gives insight into the exact words and phrases they use.
In many ways, keyword research is the most important part of SEO. This is because keyword research impacts every other SEO task that you perform.
Think of keywords as a compass for your SEO campaigns. They tell you where to go and whether or not you’re making progress.
Unfortunately, most people go about keyword research the wrong way.
So, what is the right way to do keyword research? How do the pros do it? Watch the video to find out 😉
Here’s what I’ll cover in this video:
00:00 Intro
00:34 The most important part of SEO
01:22 Keyword research mistakes to avoid
02:00 How the pros perform keyword research
02:36 Developing seed keywords
06:39 Generating keyword ideas
07:35 Choosing your top 5 keywords
08:25 Keyword competition
09:23 Monthly search volume
10:19 Revenue potential
NEXT STEPS:
1️⃣ Be sure to watch the entire video to make sure you’re not making the same keyword research mistakes as your competitors.
2️⃣ Like this video so I know you’re getting value from it.
3️⃣ Subscribe so you’ll get notified of upcoming videos on this channel. ▶︎
4️⃣ Enroll in the full Semrush SEO Crash Course ▶︎
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The opinions of the speaker are his own and might not match the opinions of Semrush.
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