In theory, the more traffic you send to your website the more money you will make, but unfortunately this is all theory and it does not work like this in the real cyber world.
The problem is that not all traffic is created equally and it can cost you money to generate traffic to a website. Sending okay quality traffic to a website can lose you money especially if its at a high volume of traffic.
Why?
Because you paid something for the traffic and the expenses will exceed the profits. So to answer the question, you need to send as much “quality” traffic to your website as possible, the more quality traffic you send, the more money you will be able to make online. It is important to also track your traffic sources separately and see how well they are converting to sales.
This will allow you to quickly find your most profitable traffic source and focus all your resources on that source to make it as profitable as possible. The more traffic you send from this source, the more money you will make.
There are a few traffic sources that I have tested and found to be very effective, these traffic sources are able to reach the group of people most interested in what you have to offer. The sources are pay-per-click marketing, forum marketing and content marketing.
Content marketing is particular has been the most effective for me, I believe it is because I am able to laser target a segment of people that are online already searching for my products and services.
