When it comes to freelance copywriting, there are a lot of factors to consider when pricing your services. How much experience do you have? How complex is the project? How much research is required?
To get started, it’s helpful to look at some industry standards. According to the Editorial Freelancers Association, the average rate for a freelance copywriter is $.35 to $.50 per word.
This rate can vary depending on a number of factors, including the type of copywriting you’re doing, the client, and your level of experience.
If you’re just starting out, you may want to charge on the lower end of that range. As you gain more experience, you can increase your rates.
When setting your rates, it’s important to remember that you’re providing a service, and you need to make a profit. You also need to consider the amount of time and effort you’re putting into each project.
As a general rule, you should charge more for complex projects that require a lot of research or for work that needs to be done quickly.
When negotiating rates with a client, always remember to be flexible. You may be able to negotiate a lower rate for a longer project, or a higher rate for a shorter project.
Ultimately, it’s up to you to decide what rates work best for you. But by keeping the industry standards in mind, you can make sure you’re charging a fair price for your services.