I’ve been an email marketer for over 10 years. I’ve also been an agency owner for the past 5 years. In this article, I’ll share my story of how I got into email marketing and how I started my own agency.
I started my career in marketing at a small startup. We didn’t have a lot of money, so we had to be scrappy and creative with our marketing efforts. One of the things we did was email marketing. We sent out a monthly newsletter to our subscribers and we saw great results. People were interested in what we had to say and they kept coming back for more.
Eventually, I left that startup and went to work for a larger company. Again, I was doing email marketing, but this time on a much larger scale. We had millions of subscribers and we were sending out millions of emails every month. It was a lot of work, but it was also a lot of fun.
After a few years, I decided to start my own agency. I wanted to help other businesses with their email marketing efforts. And that’s how I became an email marketer and an agency owner.
If you’re thinking about starting your own agency or becoming an email marketer, here are a few things you should know:
1) It’s important to be creative with your emails. Your subscribers will quickly get bored if you’re just sending them the same old thing every week. So mix it up! Try new things and see what works best for your audience.
2) It’s also important to be consistent with your emails. Your subscribers will unsubscribe if you go too long without sending them anything. So make sure you have a regular cadence of emails that you send out on a consistent basis.
3) And finally, don’t forget to test, test, test! Try different subject lines, different content, different calls-to-action… you never know what will work best until you test it out!
