When Kate Kosydar first discovered copywriting, she had been working full time in the faith-based nonprofit world for more than a decade and was ready for a change. She talks about why she continued to pursue copywriting, even after taking another copywriting course she didn’t find valuable, and how she realized her original definition of copywriting (being “salesy” or selling out her values) was not at all what it actually ended up being for her copywriting career. You can make a difference as a copywriter working with businesses you believe in and honoring your values.
Spoiler: she has nearly doubled her former full-time salary—working part time, and she and her husband have managed to pay off their student loans. Kate also touches on living in a more rural area and the benefits of being able to work remote with her clients.
Note: We mention “Pitchapalooza” on this episode, which is an annual four-week event for Comprehensive Copywriting Academy students that gets everyone writing and sending their first pitches.
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Kate’s portfolio:
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Timecode:
0:00 – Introduction of Kate K
4:00 – Kate K’s Career Transition
9:00 – Kate K’s Coaching Call w/ Kate S
11:11 – Kate K’s Experience with Pitching
16:15 – Struggling with Finding a Balance
19:00 – Doing the Work Now for Pay-off Later
23:45 – The Appeal of Freelancing
27:30 – What’s Next for Kate K?
34:15 – Pitching to Companies That She Values
39:00 – As We Change, Our Identities Change
42:30 – A Career Doesn’t Have to Be Linear
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ABOUT THE HOSTS
Nicki Krawczyk, the founder of Filthy Rich Writer, and Kate Sitarz have 15+ and 10+ years of experience, respectively, writing copy for multi-billion-dollar companies, solopreneurs, and every size business in between. To us, being “filthy rich” means having a job you love, being good at what you do, and making great money doing it.