The most important thing you can do to get a ton of traffic from AdWords is to make sure you have your account setup the right way! In this article I am going to show you exactly how to know how many keywords you should have for each ad group & how to setup your account so they will give you a ton of traffic.
Secret #1:
You need to realize that the most important thing you can do is make sure you carry on the conversation in the head of the searcher. What that means is, if someone is searching for the term “cat training”, you want to make sure your ad talks about that term.
Then when they hit your landing page, they see that it is about that exact term as well.
The reason for this is – the better job you can do at carrying on the conversation in your searchers head, the more likely they are to buy from you.
Secret #2:
What I would recommend is that you setup an ad group in AdWords for every 3 keywords you are bidding on. You want to make sure you are as laser focused as possible so you can do what I talked about above – carry on the conversation in their heads.
This way Google will love you because you are trying to work with them to be as relevant as possible verses just trying to get a bunch of visitors and hope they workout.
Remember – the key to success is about relevance and conversions. The more relevant you are, the more conversions your going to get and the more profit you will make.
