Coach Paul Training 10A – Solo Ads Selling Traffic Secret
Solo Ads. Selling Traffic.
Overview
Part I
1. General Guidelines
2. Starting To Sell
3. How To Sell
4. PAUL’s Special Tactics
5. Delivering
6. Solo Ad Completion
Part II
1. Pricing
2. Where To Sell, including MORE PAUL’s Special Tactics
3. Solo Ad Page
4. Repeat Clients 5. Reselling
General Guidelines
Your bread-butter-caviar. Main monetization method for your freebie list.
A REAL business service. Not a hobby. Approach from a position of honesty, integrity and professionalism.
Promote, advertise, SELL, hustle, grow authority, increase prices to the ‘elite’ level, build connections
If you utilize all the available techniques and methods, the potential income is multiple six-figure/ year even with not that many clicks/day.
“Ideal” model. You outsource operational activities of building, refreshing the list. Use your spared time to promote traffic service & grow the biz.
Quality vs Quantity.
General Guidelines – cont
Credibility is key. Treat EVERY customer as a VIP. Make them feel special
Build Trust. Be honest
Look Busy, trustworthy and authoritative.
Communicate. Communicate. Communicate.
because of good communication they will get back to you even if the results were bad
get back to them and reply to inquiries relatively fast
be easy going, don’t be afraid to negotiate
build connections
Starting To Sell
• Collect testimonials from swaps/clickbanking. Stay on top of all of your clients to post testimonials
• Get orders, get more testimonials, etc. Snowball effect.
• Never accept orders for more than 100 clicks in the beginning. More testimonials = more orders. Collect testimonials with 100-clickers for 1-2 months. Ask for video ones too. If you have to accept more than 100 clicks, you can (1) separate the clicks to deliver them faster (2) send to the direct link. (3) Buy more solo
• Advertise yourself as a new vendor with fresh list. People are looking for such list.
• completed your Solo Ad Page when you have 5-10 testimonials.
How To Sell 1
“Active” Selling. Contrary to what other vendors do – you need to SELL.
Very-very important. Difference between not getting orders and staying booked for weeks.
Benefits. Scarcity. Call to action. They need to know that your stuff is the best one and that there’s limited supply of it (Igor’s #1 Strategy)
Nurturing, segmenting your list when you have a big list.
You treat this as a biz, not a hobby. Looking to form long-term relationship with your clients.
How To Sell – 2
Ask questions, lead the conversation. Keep them engaged. “Close them“ Ask Questions Like:
“What offer would they like to promote?”
“What package size are they looking for?”
Never just send them to the page. Lead thru the whole process. Explain how everything works.
Treat them as VIP. Come from a position of being genuinely interested in their success. You need them to get results, not just to sell clicks.
“Connect” with them. Where they live, what do they do, etc. Relate to yourself.
How To Sell – 3
LOTS of them are newbies. Not only would you need to make the whole purchase process smooth and easy for them to understand, but if you share value with them, become a genuinely interested authority, you’ll become their traffic-provider-of-choice for life.
Offer to review their squeeze, Sales page. Give advice how to structure their funnel, tech setup of their Autoresponder, etc. Remember you now know about traffic & conversions 10x more than 99% of your buyers. Educate and Coach them.
For bigger orders offer incentives (free done-for-them squeeze page, biz consultation, etc.)
Come up with pre-written templates (not robotic) to answer to their common question in detail or you can post Q/A in the Solo Ads website (remember to focus on benefits of your traffic)
mroe on www.paulfan.org
skype ‘paulfannet’
