In a nutshell, content marketing is the process of creating and sharing valuable free content with your target market to attract and convert prospects into customers.
The key to content marketing is creating content that is truly valuable to your target market. This means creating content that is interesting, relevant, and helpful – content that people actually want to read and share.
When done correctly, content marketing can help you build a loyal following of customers and fans who are eager to do business with you.
