When it comes to lead generation for your business, there are two platforms that always come to mind: Thumbtack and Bark.
Both have their pros and cons, but which is the better platform for your business? Let’s take a look at the key differences between these two lead generation platforms.
Content
The first thing you’ll notice when you visit each platform is the different types of content they offer. Thumbtack is very focused on helping businesses find leads, while Bark offers a more general approach to business advice and marketing.
This difference in content can be seen in the way each platform ranks in Google. Bark ranks much higher than Thumbtack for general business terms like “small business tips” and “marketing advice”.
However, when it comes to more specific terms like “lead generation” and “local marketing”, Thumbtack ranks higher than Bark. This shows that each platform is catering to a different type of audience.
If you’re looking for general business advice, Bark is a great resource. However, if you’re specifically looking for leads, Thumbtack is the better platform.
Design
Another key difference between these two platforms is their design. Thumbtack has a very clean and modern design, while Bark has a more traditional design.
This difference can be seen in the way each platform presents its content. Thumbtack uses cards to present its content, which makes it easy to scan and find what you’re looking for. Bark uses a more traditional blog layout, which can be harder to navigate if you’re not used to it.
Cost
When it comes to cost, there is a clear winner: Thumbtack is much cheaper than Bark. Thumbtack offers a free plan that gives you access to all of its features. Bark doesn’t have a free plan, so you’ll have to pay at least $9/month to use it. Furthermore, Thumbtack doesn’t charge any commission on leads, while Bark charges 20%. This makes Thumbtack much cheaper if you plan on generating leads through its platform.
