Make Money Online BANNERS Banner Blindness: Ad-Like Elements Divert Attention

Banner Blindness: Ad-Like Elements Divert Attention

Recent eyetracking studies confirm an old finding: People tend to ignore design elements that signal advertisements.

Tags: advertising, banner ads on youtube, banner blindness, eyetracking, imagery, images, Nielsen Norman Group, NNG, online ads, research, right rail blindness, selective attention, user experience, User experience design, ux, ux design, visual design

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Banner Blindness: Ad-Like Elements Divert Attention

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