As Facebook continues to change its algorithm, it can be tough to create successful Facebook ads. But don’t worry, we’ve got you covered. Here are six successful Facebook ads from 2020 that you can copy for your own campaigns in 2021.
1. The “What’s in your wallet?” campaign from American Express
This campaign was a huge success for American Express, generating over $1.5 billion in revenue. The campaign used video ads to show how American Express could help people save money.
2. The “Dinner for two” campaign from Olive Garden
This campaign was a great way to increase traffic to Olive Garden restaurants. The campaign used video ads to show how Olive Garden could help people save money on their dinners.
3. The “Book now” campaign from Airbnb
This campaign was a great way to increase traffic to Airbnb properties. The campaign used video ads to show how Airbnb could help people save money on their vacations.
4. The “Summer sale” campaign from Macy’s
This campaign was a great way to increase traffic to Macy’s stores. The campaign used video ads to show how Macy’s could help people save money on their summer shopping.
5. The “Back to school” campaign from Target
This campaign was a great way to increase traffic to Target stores. The campaign used video ads to show how Target could help people save money on their back to school shopping.
6. The “Black Friday” campaign from Walmart
This campaign was a great way to increase traffic to Walmart stores. The campaign used video ads to show how Walmart could help people save money on their Black Friday shopping.
