in 2019
Video marketing has long been a staple for businesses both small and large. It’s a great way to engage with your target audience, build brand awareness, and drive conversions.
In 2019, we expect to see even more businesses using video to reach their customers and achieve their marketing goals. Here are five video marketing trends that we think will be big in 2019:
1. Live video will continue to grow in popularity
Live video is a great way to create an immersive experience for your viewers. It’s also an excellent platform for announcements, product launches, and Q&A sessions.
We expect to see more businesses using live video in 2019 as a way to connect with their target audiences in real-time.
2. More businesses will use explainer videos
Explainer videos are a type of video that is used to explain a complex concept or product in a simple and easy-to-understand way. They’re often used as a way to introduce a new product or service to the market.
We think more businesses will use explainer videos in 2019 as a way to educate their target audiences about what they do and how they can benefit from using their products or services.
3. Video content will become more interactive
Interactive videos are a great way to keep viewers engaged with your content. They’re also an excellent tool for collecting data about your audience.
Some examples of interactive video content include quizzes, polls, and surveys embedded into the video itself. We predict that we’ll see more businesses using interactive video content in 2019 as a way to increase engagement and learn more about their target audiences.